Dr. Min Ju

Min Ju

Phone: 314-516-4075
Office: 224 Anheuser-Busch Hall

Dr. Min Ju is an Associate Professor of Marketing at College of Business Administration, University of Missouri-St. Louis. She received her B.A. degree in Management Science from Fudan University and PhD degree in Marketing/International Business from Saint Louis University. Her research areas include inter-firm relationships, marketing channel management, and firm capabilities. She has published in Journal of Operations Management, Journal of International Marketing, Journal of World Business, International Marketing Review, Asia Pacific Journal of Management, China and World Economy, among others. She teaches Basic Marketing, International Marketing, and Management of Promotion for undergraduates and MBA students. She is a fellow of the 45th AMA-Sheth Foundation Doctoral Consortium. She has won the Best Paper Award in the global marketing track at AMA summer conference and the Young Scholar Best Paper Award at Consortium for International Marketing Research. In 2016, she was chosen to receive the Douglas E. Durand Award for Research Excellence based on three years’ productivity at the College of Business Administration, University of Missouri-St. Louis.

Ph.D. (Marketing & International Business), Saint Louis University

Areas: Marketing and Marketing Strategy


MBA MKTG 5700 Marketing Communications
MKTG 3700 Basic Marketing
MKTG 3720 Management of Promotion


Areas: marketing strategy, channel management, inter-firm relationships, firm capabilities

Selected Significant Publications

Ju, Min, Hongxin Zhao, and Tiedong Wang (2014), “The Boundary Conditions of Export Relational Governance: A ‘Strategy Tripod’ Perspective”, Journal of International Marketing, 22 (2), 89-106.

Ju, Min, Kevin Zheng Zhou, Gerald Yong Gao, and Jiangyong Lu (2013), “Technological Capability Growth and Performance Outcome: Foreign Versus Local Firms in China”, Journal of International Marketing, 21 (2), 1-16.

Ju, Min, Hung-Gay Fung, and Haim Mano (2013), “Firm Capabilities and Performance: An Institutional Perspective on Foreign and Local Firms in China”, The Chinese Economy, 46 (5): 86-104.

Murray, Janet Y, Min Ju, and Gerald Yong Gao (2012), “Foreign Market Entry Timing Revisited: Trade-Off between Market Share Performance and Firm Survival”, Journal of International Marketing, 20 (3), 50-64.

Ju, Min, Janet Y. Murray, Masaaki Kotabe, and Gerald Yong Gao (2011), “Reducing Distributor Opportunism: Effects of Monitoring Mechanisms, Norm-based Information Exchange, and Market Orientation”, Journal of World Business, 46 (4), 487-496.

Ju, Min and Hongxin Zhao (2009), “Behind Organizational Slack and Firm Performance in China: The Moderating Roles of Ownership and Competitive Intensity”, Asia Pacific Journal of Management, 26 (4), 701-717.

Ju, Min (2007), “Deferred Executive Compensation Policies in Chinese State-Owned Enterprises”, China & World Economy, 15 (4), 102-117.

  • UMSL International Studies & Programs Fellowship Award
  • Best Paper Award, the Global Marketing Track, American Marketing Association
  • Summer Educator’s Conference, 2010
  • 45th AMA Sheth Foundation Doctoral Consortium Fellow
  • American Marketing Association
  • Academy of International Business
  • Ad Hoc Reviewer
    • Asia Pacific Journal of Management
    • British Journal of Management
    • International Business Review
    • International Marketing Review
    • Journal of Business Research
    • Journal of International Marketing