Lindell Phillip Chew

Lindell Phillip Chew
Instructor of Marketing
Office: 1005 SSB Tower ~ Voice: 314-516-5626
E-Mail: lpc1@umsl.edu
Homepage: http://www.umsl.edu/~buslchew

Degrees Held: M.B.A. (Marketing), University of Missouri-Columbia, 1969
B.S.B.A. (Marketing), University of Missouri-Columbia, 1967

Interests:

Teaching:

Areas: Marketing, Sales Management & Small Business/Entrepreneurship
Courses:
- BA 3700 - Basic Marketing
- BA 3720 - Management of Promotion
- BA 3195 - Seminar in Personal Income Tax Preparation
- BA 3199 - Marketing Internships
- BA 3760 - Business-to-Business Marketing
- BA 3701 - Marketing Management
- BA 3198 - Selling and Sales Force Marketing

Research:

Areas: Relationship Marketing, Strategic Marketing, Non-Profit Marketing, Religious Institutional Marketing, Entrepreneurship, Consultative (Proactive) Selling, Operational Marketing, Planning
Selected Significant Publications:
- Chew, L., Marketing (Advanced Marketing Management), McGraw-Hill Primis, Fourth Edition, 1998.

Other Information:

Winner - 1995-96 Outstanding Evening College Faculty Award
Finalist - 1994-95 Outstanding Evening College Faculty Award
Co-Founder & Faculty Advisor - Volunteer Income Tax Assistance Program (1972-Present)
(Awarded Best Sustained Student Program 1995-96, Student Leadership Award)
Alpha Mu Alpha - American Marketing Association; Beta Gamma Sigma; Beta Alpha Psi; Delta Sigma Pi; Pi Sigma Epsilon; Sales & Marketing Executives International